Respect your audience’s search intent Before launching a Google AdWords campaign, you need to learn about the interests and search intentions of your target audience What keywords do your target audience use to search for your products or services? What type of solution and what additional benefit do they want to obtain motivation to purchase ? What are the personal characteristics of your target audience? What display format text, image, video, podcast does your target audience prefer.
The more information you collect up front, the more specific wedding photo editing service configurations you can undertake for your Google AdWords advertising. Three factors for a thoughtful Google AdWords campaign A campaign with AdWords develops its optimal effect, if the target audience, keywords and landing page are correctly aligned with Google AdWords. You must define the following factors Characteristics of your target audience Relevant keywords m your homepage Avoid cost traps.
The price of your ads in Google AdWords is calculated using the CPC cost per click procedure. only generated after your ads are clicked. In order to keep an overview, we advise you to determine a daily budget and a maximum requirement. With the Google AdWords Keyword Planer you can orient yourself in terms of price. The actual amount of your AdWords costs is influenced by different factors on a daily basis The choice of your keywords Depending on the competitive situation, certain keywords are more expensive than others. A large number of competitors means higher costs. |